Look up and the first things you’ll see inside South Carolina’s practice gym are the portraits of the players she’s coached, mentored, inspired: first-round WNBA draft picks including A’ja Wilson, Aliyah Boston, Alaina Coates, Allisha Gray, Kaela Davis, Laeticia Amihere, Mikiah Herbert Harrigan, Ty Harris and Zia Cooke. They serve as a reminder to anyone who steps in the gym that, even within an entire athletic program, The Dawn Staley Era is, and has always been, at the forefront. She’s the only Gamecocks basketball coach—men’s or women’s—to amass 300 wins, and the only Black head coach in hoops—men’s or women’s—to win multiple national championships. Look all around the gym and you’ll notice there are words plastered on the walls that reflect what she embodies, too: TOUGHNESS, PASSION, FAMILY.
When the legend herself walks in wearing an all-white fit, her aura and energy is mesmerizing. Her presence commands the entire room. This is the same visionary who just led her team to an undefeated season and the program’s third national championship, a feat very few expected them to accomplish. This is the very trailblazer who is the highest paid Black coach in all of women’s basketball. This is the Dawn Staley, the dream merchant who has led not just a program, but the culture, into a new day where no one can deny what she’s done and no one can doubt that she is one of the greats. It’s written in the banners, in the stars, and on this very cover. She is in charge. The CEO of excellence.
With her right hand man, Champ, prancing a few steps behind her, Staley exudes calm, cool and collected as she walks onto set. Biggie is blasting through the speakers in the background, serving as the perfect anthem for what we’re trying to capture: her aura, her energy and all that damn swaggggg. Not only is this Dawn’s first-ever solo SLAM cover, but it’s the first time ever that any coach has had their own cover for the magazine. Today is about capturing the legacy of someone who is way bigger than the box scores—but, if we are talkin’ hoops, a legacy that includes 38 straight wins this past season. The Gamecocks were out here destroying teams by upwards of 50, 60, nah, 80 points per game. 
As legendary photographer Diwang Valdez snaps away, Staley, who is now wearing the team’s 2024 National Champions tee, effortlessly poses in front of the camera. Just when you think the flicks couldn’t get any more fly, Dawn turns things up with another outfit change. This time she’s rocking a black blazer, tearaway joggers and, of course, a crisp Louis Vuitton tee. She goes from giving soft smiles and playful banter to transforming, as she leans back into the chair she’s now sitting in, crosses her legs and rests her elbow on a basketball. She stares into the lens, giving the same look that we’ve seen from her on the court. It’s deeply methodical, poetic even. Right now, Dawn means business.
This is the face of someone who has personified strength, resilience and authenticity for decades. Here, she gives us a glimpse into her mind and her magic—a conversation that is as much about basketball as it is about how she sees people, her legacy, and—with true sincerity—herself.
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